• 1163
    Head of Business Development & Fan Experience

    Miguel Barbany

    He was born in Barcelona in 1977. He holds a degree in Superior Architecture from the Polytechnic School of Madrid and a degree in Marketing and Commerce from UNED.
     
    He has more than 10 years of experience dedicated to marketing, brand management, sponsorships and events.
     
    During all these years he has worked with large multinational companies such as Land Rover, Coca Cola, LG, Santander Bank, Heineken, Red Bull or Bwin, and sports entities such as Formula One, Moto GP, Roland Garros, LaLiga Santander, ACB or World Padel Tour
     
    In recent years he has been working with sports organizations and brands in the challenge of generating an experiential ecosystem around the fan, designing and implementing new omnichannel business solutions.